Bring the Love Back


The media landscape today’s definitely a vastly different one than just twenty years ago. Effective advertisements of yore were mass-blasted through the conventional channels: TV, Mass Print, radio, etc. Most of the time, the effectiveness of the campaign scaled rather proportionally with your pockets.

With recent developments in technology, we’re seeing the emergence of a whole new ballgame.  We can now skip past the ads in TV program segments. We probably don’t even watch TV all that much – preferring to get our stuff through the Internet, sans advertisements, at our own time and pace. We’re freed from the confines of having to sit through commercials, infomercials – we can effectively filter them now.

What, then, happens to the conversation between the advertiser and the consumer? This video explores.

 

Holy Grail of Retorts

While perhaps many would disagree with me, I’ve always held the viewp0int that non-malicious “insults”, especially those that are quick, witty and in response to its context is an artform in itself, and nothing really beats a frenzy volley of these statements, especially when sparred between close friends in an exercise to distill the holy grail of a put-down statement. And so with a mixture of glee and anxiety (that you may remember these better than I do the next time if we do meet), I present to you these nuggets of golden retorts I found:

1. I can’t believe that out of 10,000 sperm, you were the quickest.
2. I’ve had a perfectly wonderful evening. But this wasn’t it.
3. I don’t know what your problem is, but I’ll bet it’s hard to pronounce.
4. We’re all refreshed and challenged by your unique point of view.
5. I’ll try being nicer if you’ll try being smarter.
6. I’m already visualizing the duct tape over your mouth.
7. I will always cherish the initial misconceptions I had about you.
8. Well, you probably said it without thinking, the way you do most things.
9. I’m not offended by what you say. I’m just glad that you’re stringing words into sentences now.
10. I could have been your dad but the dog beat me over the fence.
11. I’m busy now. Can I ignore you some other time?
12. If ignorance is bliss, you must be the happiest person alive.
13. What’s your problem, wake up on the wrong side of your mom this morning?
14. Save your breath, you’re going to need it to blow up your date.
15. A little knowledge is a dangerous thing, but I don’t suppose that’s a problem for you.

 

Are you charging enough (freelancing)?

Well this is just too funny to miss – for those of you who do a bit of freelance work, here’s a (hopefully whimsical rather than serious) check on whether you’ve been charging enough. Ten signs that you may not be charging enough:

1. Your client mistakes your daily rate for an hourly one.
2. You’ve won every job you’ve ever pitched for.
3. Even though you work 80 hour weeks your income level qualifies you for welfare payments.
4. New clients are always asking what “the catch” is.
5. Clients pay your invoices in cash from their wallet.
6. Other freelancers regularly send you hatemail.
7. Your old clients don’t even bother asking you how much something is going to cost.
8. You never run out of work, yet you are subsisting on baked beans and 2 minute noodles.
9. Your 12 year old brother earns more spending cash than you flipping burgers.
10.Companies have been calling from India wanting to outsource their work to you.

[found here]

Transformers – from Other Objects

transformer-something-awful

Of course, Transformers, led by an Optimus Prime with lips, are beginning their marketing blitz for the movie’s launch on 4th July this year  – and with that, we all (at least those who’re around my age maybe?) go back into our childhood obsession with Transformers. And who says Transformers can only come from cars? The SomethingAwful forum has a routine Photoshop Friday contest, and this time the theme really cracked me up – at page 6 or so they start to get cranky though.